Global Executive Creative Director for Unilever - Ogilvy



André Laurentino, better known as Dede, is the global executive creative director for Unilever at Ogilvy.

After ten years as one of Brazil's most awarded art directors, he became a copywriter and soon went on to win the same accolades in his new role.

Over the past 25 years, he's worked with brands such as Volkswagen, Nissan, adidas, Hellmann's, Dove and many others.

Alongside his career in advertising, Dede is a published author (a novel in 2005, collected essays in 2017), and he also wrote scripts for Globo TV, had a personal column for 10 years in O Estado de S. Paulo newspaper and collaborated with cartoons for the online content of Piauí magazine.

Since 2011 he lives in London.